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iSure Rebranding: All About Our New Future

iSure Rebranding: All About Our New Future

iSure has been in the retail and service industry in Myanmar since 2016. We are widely known and already received a healthy reputation amongst users for our services. As the years gone by and a journey must forward, iSure needed to expand the business. Hence, the new branding has been born.

Mission & Vision

Our mission since we have started didn’t change with the rebranding, which is providing the best customer services possible. We believed we had succeeded in this mission and we will not back down a bit for maintaining this mission. And with a new vision of importing the best contemporary brands into Myanmar, we strongly believe that our customers will surely get satisfaction and quality from our products and services.

Why “S” Symbol?

iSure embodied the caring and providing best customer services prossure, hence the new logo defines the two hands of demonstrating “Care” and “Protection” for our customers. And the “S” initial standing as “Sure” - a word that brings caring and protection all together.

Our Sub-brands

iSure has been evolved to many branches as sub-brands for the demanding businesses, all of which under our new parent company - a “Sure” company. Here, we evolved into the following new sub-brands;

  • iSure
  • SureFix
  • SureGoods
  • SureBusiness

Each of our sub-brands have their own purposes and the vision for their future, let us explain our new sub-brands;

iSure

iSure offers a full range of Apple products and contemporary gadgets, retail shopping with best in class in store experience. iSure also offers much more convenient countrywide online shopping for those who want to stay at home or are unable to come by our stores for some reason.

SureFix

SureFix is a chain of Mobile Phone and Computer Repair Service Center under “A Sure Company” which is the parent company of iSure. At SureFix, we provide high quality professional repair solutions for your Apple devices.

SureGoods

SureGood is our upcoming online merchandising store with a vision for being one of the best online shopping experiences in Myanmar. We will share with you for more details when the time comes, but we promise that you will be surprised by how convenient it is to shop at SureGoods.

SureBusiness

SureBusiness is a B2B Marketing and Corporate Sales Department for companies, universities and many many more. We will share with you for more details once SureBusiness is officially launched.

So, this is a glimpse of our new rebranding. We promise to make sure that our new identity will carry on the value that you guys love from iSure. We will make sure that this new process and new identity will bring you - our valued customers, to experience a whole another level of value, services and attention.

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